Justin Paul Short Biography In the world of electronic music, you know you’re on to something good when legendary Philly DJ/producer King Britt says your label “is putting Philadelphia back on the map.” The label King Britt was referring to is Playloop Records; founded in 2006 by DJ/producer Justin Paul. The music industry of 2008 is a Savage Beast. There has never been a time where being a musician or running a record label has been more difficult that in the present.